During the summer months, the population of the Côte d’Azur multiplies by four, as tourists, celebrities and festival-goers from around the world flock to this dazzling stretch of Mediterranean coastline. The atmosphere becomes electric, and the region’s most sought-after spots — beaches, restaurants, hilltop villages and Provençal markets — fill up quickly. To avoid long queues, crowded beaches and the inevitable parking struggles in coastal towns, it’s highly recommended to book accommodation, restaurants and activities several weeks in advance, particularly during July and August. Those seeking a quieter, more serene experience would do well to visit in spring or autumn, when the Riviera is bathed in golden light and its landscapes reveal a softer, more intimate beauty.
With more than 300 days of sunshine a year, sun protection is essential. High-SPF sunscreen, sunglasses, a wide-brimmed hat and a bottle of water should be staples in every visitor’s day bag. Summer temperatures frequently rise above 35°C (95°F), especially in the narrow alleys of historic villages and along sun-drenched coastal trails. Evenings, however, are often pleasantly mild — perfect for leisurely dinners on a terrace and twilight strolls by the sea.
Exploring the cobbled lanes of hilltop villages such as Èze, Saint-Paul-de-Vence and Gassin, or venturing along the rugged trails of the Cassis calanques and the Estérel corniches, calls for a sturdy pair of walking shoes. These hiking paths often lead to spectacular viewpoints overlooking the Mediterranean and its scattered islands, though some sections can be steep and slippery in summer.
A local anecdote: in the picturesque village of Èze, clinging dramatically to a cliffside between sky and sea, legend has it that philosopher Friedrich Nietzsche composed part of Thus Spoke Zarathustra while climbing the steep path connecting the shore to the village. Now named the “Nietzsche Path,” this trail winds through terraced gardens and wild stone outcrops, offering breathtaking panoramic views of the azure coast. It’s a must-do for both hikers and lovers of philosophy.
Another distinctive regional tradition lies in the Provençal markets, particularly those in Cagnes-sur-Mer and Antibes, which open at the crack of dawn. Early risers are rewarded with the chance to savour local specialities like panisses — golden chickpea fritters — and slices of warm pissaladière, all while browsing stalls piled high with sun-kissed fruits, vibrant vegetables, fragrant herbs, goat’s cheeses and artisanal delicacies. These markets remain the beating heart of village life, beloved by locals and visitors alike.
The Côte d’Azur also nurtures a rich artisanal heritage. In the picturesque villages of the hinterland — Seillans, Tourtour, and Biot, famed for its distinctive bubble glass — workshops and boutiques open their doors to curious travellers. Here, you’ll discover age-old crafts such as handwoven Provençal textiles, decorative pottery, lavender sachets, traditional santons (ceramic figurines), and delicately perfumed soaps. Marseille soap, traditionally crafted since the 15th century from olive oil and plant-based soda, remains prized for its moisturizing, hypoallergenic qualities. Today, it’s available in a variety of scents while preserving its artisanal character.
A small but noteworthy meteorological quirk: the region is occasionally swept by the mistral, a powerful, dry wind that can reach speeds of 100 km/h, dramatically clearing the skies and leaving the air crisp and luminous. Though sometimes fierce, this invigorating breeze is prized for purifying the atmosphere and offering panoramic views that stretch for miles.
And one final Provençal secret: local legend claims that the stones scattered across the region’s lavender fields retain the warmth of the day and continue to release their scent into the evening air. Some families even place small sun-warmed pebbles beneath their pillows to enjoy a delicately perfumed, restful night’s sleep — a discreet, time-honoured tradition that still lingers in certain households today.
