Between shimmering seas, hilltop villages and rugged mountains, Provence and the Côte d’Azur offer an endless playground of adventures and discoveries. This generous land lends itself to every desire — whether sporty, cultural, contemplative or unusual. Here, leisure is lived in the open air, under radiant sunshine, to the sound of cicadas and the fragrance of lavender. Whether staying deep in inland Provence or along the sparkling Mediterranean coastline, every winding road or secret cove holds its share of surprises and unique experiences.
History and culture lovers will be enchanted by the region’s rich heritage. The Château des Baux-de-Provence, perched atop its rocky spur, comes alive with medieval shows, catapult demonstrations and calligraphy workshops. Nearby, the Carrières de Lumières, a former limestone quarry, hosts immersive sound and light shows projecting famous artworks onto monumental rock walls.
On the Riviera, museums and historic villas line the coast and hills: the Mucem in Marseille, the Picasso Museum in Antibes, the Villa Ephrussi de Rothschild in Saint-Jean-Cap-Ferrat, and the Roman remains of Fréjus offer fascinating cultural stops.
Lovers of unspoiled landscapes will be captivated by the Gorges du Verdon, often dubbed the “European Grand Canyon.” This spectacular natural site is a paradise for kayaking, paddleboarding, rafting or swimming in emerald-green coves only accessible by water. Hiking trails, such as the famous Blanc-Martel path, run alongside towering cliffs and reveal breathtaking views from natural lookouts like the Point Sublime and the Balcon de la Mescla.
Along the French Riviera, the crystal-clear waters of the Mediterranean invite visitors to enjoy a range of water sports: sailing, water skiing, jet-skiing, paddleboarding, scuba diving and even parasailing. Renowned resorts such as Juan-les-Pins, Menton, Cavalière or La Croix-Valmer offer private beaches, chic beach clubs and lively nautical centres. The calanques from Marseille to Cassis, natural wonders nestled between white cliffs and turquoise waters, are among the most popular spots for hiking, snorkeling and boat trips.
The Hyères Islands — Porquerolles, Port-Cros and Le Levant — along with the Îles de Lérins off the coast of Cannes, present postcard-perfect scenery, where shaded paths, secret coves and fortified monasteries invite you to escape. Coastal cruises and catamaran outings are also a favourite way to admire the coastline from the sea.
Inland Provence seduces walkers with its winding trails and strikingly diverse landscapes. The Luberon Cedar Forest, the Dentelles de Montmirail and the ridges of the Alpilles offer bucolic and challenging hikes, often rewarded with sweeping views over vineyards and olive groves. Climbing and via ferrata enthusiasts will find plenty of thrills on the cliffs of Cavaillon, Digne-les-Bains, and in the Estérel massif, where the red rocks plunge dramatically into the sparkling sea.
For a touch of whimsy, the Giant Maze Park in La Roque-d’Anthéron is home to Europe’s largest permanent plant maze. This lush, family-friendly space weaves through towering cypress trees, offering treasure hunts and summer evening events.
Summer brings a festive rhythm to the region, with numerous festivals and lively night markets. The Juan-les-Pins Jazz Festival welcomes world-class musicians, while Cannes lights up for its International Fireworks Festival. Provençal markets — in Saint-Rémy-de-Provence, Forcalquier, Lourmarin and Sanary-sur-Mer — brim with local produce, artisan creations and vibrant displays.
Inland villages keep their traditions alive with village fêtes, artisan fairs and popular open-air dances. Food lovers can visit olive mills, cheese farms and vineyards, or take part in cooking workshops to learn the secrets of local Provençal recipes.
Finally, the region also excels in the art of relaxation. Numerous spas and wellness centres offer treatments based on lavender, olive oil and wild herbs. Prestigious golf courses such as Golf de Terre Blanche and Royal Mougins delight enthusiasts in magnificent natural settings between sea and hills. In winter, the ski resorts of the Mercantour — Auron, Isola 2000 and Valberg — allow visitors to experience the rare luxury of skiing in the morning and swimming in the sea by afternoon.